The Swiss Holiday Convention is the largest and most important annual event of the Swiss Tourism Industry. On two days in April 2019, participants throughout the city of Lucerne experienced exciting lectures during the plenary session and had a wide array of diverse breakout sessions to choose from. The more than 1,300 guests at KKL Luzern also had a personally organised programme.

Lucerne Hall, in turn, was the site of an exhibition and the catering in buffet form. The ideal space was created here for important networking and personal conversations with other members of the industry. Individual breakout sessions took place in Wing A. The participants were thus able to experience the entirety of KKL Luzern.